{"id":41786,"date":"2021-06-30T12:06:31","date_gmt":"2021-06-30T10:06:31","guid":{"rendered":"https:\/\/grupowdi.com\/2021\/06\/30\/its-the-count-that-counts-a-funny-hidden-camera\/"},"modified":"2021-09-08T12:21:34","modified_gmt":"2021-09-08T10:21:34","slug":"brand-experience-wash-your-bill-scotch-brite","status":"publish","type":"post","link":"https:\/\/grupowdi.com\/en\/2021\/06\/30\/brand-experience-wash-your-bill-scotch-brite\/","title":{"rendered":"IT&#8217;S THE COUNT THAT COUNTS: A FUNNY HIDDEN CAMERA"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">Creativity, originality and a hidden camera to reach the public<\/h3>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>If there&#8217;s one thing we&#8217;re really passionate about at WDi Group, it&#8217;s spending time developing fun and engaging projects for brands to help them achieve their goals, and this time it was a hidden camera.<\/p>\n\n\n\n<p>And, of course, we are also delighted that our clients know this and trust us to carry out their projects.<\/p>\n\n\n\n<p>Precisely as a result of this trust, we received a very powerful briefing with many possibilities from Scotch Brite (one of 3M&#8217;s commercial brands), which once again put itself in our hands to surprise the public. And so, dear friends,<strong><a href=\"https:\/\/grupowdi.com\/project\/scotch-brite-lava-tu-cuenta\/\">Wash Your Bill<\/a><\/strong> was born<a href=\"https:\/\/grupowdi.com\/trabajos\/scotch-brite-lava-tu-cuenta\/\"><strong>.<\/strong><\/a><\/p>\n\n\n\n<p>Before we reveal the surprise&#8230; we leave you the <strong>video<\/strong> so that everyone who wants to enjoy a little bit of this fun marketing action:<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/5BI2iCIJB9w\" width=\"1280\" height=\"720\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>SPOILER WARNING!<\/strong><\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>People didn&#8217;t know it, but in several restaurants in Madrid something was going on&#8230; <\/p>\n\n\n\n<p>Our cameras and microphones were already strategically placed, the waiters (accomplices) ready and in place, the decorative elements in place, the wardrobe prepared&#8230; <\/p>\n\n\n\n<p>People were beginning to fill the premises for what they thought would be &#8220;just another dinner&#8221; but when it came time to ask for the bill&#8230;<\/p>\n\n\n\n<p>\u00a1Oh! Surprise! Our dear guests received a curious <a href=\"https:\/\/www.3m.com.es\/3M\/es_ES\/scotchbrite-eu\/\"><strong>Scotch Brite<\/strong><\/a>scouring pad with a rather peculiar message: <strong>Don&#8217;t want to pay the bill? Wash the dishes.<\/strong><\/p>\n\n\n\n<p>After a brief moment of &#8220;shock&#8221; came the laughter, the &#8220;you wash, you wash&#8221;, the &#8220;I can&#8217;t believe it&#8221;, the &#8220;is this real? <\/p>\n\n\n\n<p>And finally everyone dared to take the plunge and &#8220;scrub their account&#8221; in front of our cameras. <\/p>\n\n\n\n<p>The result was really funny: the poor &#8220;dupes&#8221; were decked out in their hats, aprons and gloves and polished the crockery amid laughter and jokes. <\/p>\n\n\n\n<p>And, obviously, they won their free dinner.<\/p>\n\n\n\n<p>As you will have been able to see, it was a super fun action with great <strong>repercussions<\/strong> that left no one indifferent.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Creativity, originality and a hidden camera to reach the public If there&#8217;s one thing we&#8217;re really passionate about at WDi Group, it&#8217;s spending time developing fun and engaging projects for brands to help them achieve their goals, and this time it was a hidden camera. And, of course, we are also delighted that our clients [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":39944,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[287,649,1],"tags":[339,607,646,417,306,604,451,645],"class_list":["post-41786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-experience-eng","category-digital-marketing-eng","category-agencia-marketing-digital","tag-3m-en-2","tag-brand-experience-en-2","tag-brand-experience-agency","tag-brand-experiences-en-2","tag-marketing-en","tag-marketing-agency","tag-street-marketing-en","tag-wash-your-bill"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wash your bill: a fun hidden camera 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