Creativity, originality and a hidden camera to reach the public If there’s one thing we’re really passionate about at WDi Group, it’s spending time developing fun and engaging projects for brands to help them achieve their goals, and this time it was...
The future is now and technology applied marketing is everywhere Anyone looking around has seen that new technologies and their capabilities have become indispensable in the world of marketing and advertising, including in-store advertising. Thanks to new...
The humour and street marketing categories already have a winner: Grupo WDi! Our projects, both realised for 3M Spain, have been selected as winners. We won 2 Agripina Awards! On 30 November last, the seventh gala of the “The Agripina Awards (Spanish Festival of...
Find out how influencers and bloggers can give a well-known brand like Enchantimals an extra boost. Of course, for such events to work, they need to be prepared and organised thoroughly and in a meaningful way. For this, the first and most important step is to carry...
Millennials represent 80 million people worldwide and control almost two trillion euros in liquid assets. Before explaining the keys to understanding Millennials and how to direct advertising and marketing towards them, it is necessary to understand who they are and...