“When a little girl plays with Barbie, imagine all that she can be…” Barbie’s campaign “You can be anything you want to be” invites children to dream what they want to be, to find their own way and to learn that with effort nothing...
The imagination of the little ones flies with the virtual Barbie set in La Vaguada Shopping Centre! Technological advances and new technologies are no longer a secret for the youngest members of the household, and in many cases… they are even ahead of us!...
Barbie has a new strategy focused on empowering and boostering the youngest… You can be anything you want. Earlier, we discussed the latest approach that Barbie has given her strategy a global reach with her campaign “You can be anything you want to be....
