Phygital: The new age of marketing

by LeticiaA | Jun 9, 2022 | Digital marketing

Consumers are changing, and with them their shopping behaviors. That’s why it’s important to know what trends and revolutions we are facing. That’s why it’s important to know what trends and revolutions we are facing. It’s time for...

The 6 hats technique: How to apply it to my marketing strategy?

by LeticiaA | May 25, 2022 | Curiosities

The search for and practice of creativity is a concern that afflicts many companies, especially those that depend on it for their activity, as marketing companies do. That’s why we want to explain to you we want to explain to you what the 6 hats technique...

CARDBOARD DISPLYAS, BENEFITS AND WHY Y SHOULD CHOOSE THEM FOR MY BRAND

by LeticiaA | Mar 23, 2022 | Production and Assembly, Trade Marketing

Cardboard displays can be a world away, but the reality is that they are part of our lives. Every time we enter a store they are there, waiting for us. That’s why today we want to talk about the types of cardboard displays we can find and which ones are best...

What Marketing trends await us in 2022?

by LeticiaA | Mar 21, 2022 | Brand Experiences, Curiosities

Let’s talk about marketing trends. 2022 has not ceased to surprise us and show us that everything we knew until now is changing. That’s why it’s time to ask ourselves, what awaits us in 2022? Agencies and Clients, a new relationship As EventoPlus...

POS VISIBILITY TO TRANSFORM INTO SALES

by LeticiaA | Feb 17, 2022 | Trade Marketing

Retail is constantly changing. Especially since the digital world entered our lives. However, there is one thing that always remains: the point of sale.. No matter how much transformation we go through, the physical point of sale will always be a traffic zone. Just...

STORYTELLING AS A THREAD IN 360º CAMPAIGNS

by LeticiaA | Jan 31, 2022 | Curiosities

In the beginning, when there was nothing; no language, people communicated. They took the materials they had and painted on the walls because they felt the need to tell others what they were doing. So, today, we can understand how the hunters went out hunting to feed...