CARDBOARD DISPLYAS, BENEFITS AND WHY Y SHOULD CHOOSE THEM FOR MY BRAND

by LeticiaA | Mar 23, 2022 | Production and Assembly, Trade Marketing

Cardboard displays can be a world away, but the reality is that they are part of our lives. Every time we enter a store they are there, waiting for us. That’s why today we want to talk about the types of cardboard displays we can find and which ones are best...

POS VISIBILITY TO TRANSFORM INTO SALES

by LeticiaA | Feb 17, 2022 | Trade Marketing

Retail is constantly changing. Especially since the digital world entered our lives. However, there is one thing that always remains: the point of sale.. No matter how much transformation we go through, the physical point of sale will always be a traffic zone. Just...

METAVERSE: HOW IT AFFECTS THE RETAIL SECTOR

by LeticiaA | Dec 21, 2021 | Digital marketing, Trade Marketing

It seems that the word ‘metaverse’ is on everyone’s lips. And no wonder why The digital world as we knew it has just been reinvented. Last October, Mark Zuckerberg announced that his corporation, Facebook, was now called Meta, and constituted a new...

Seasonal campaigns and their advantages in the retail sector

by LeticiaA | Nov 30, 2021 | Brand Experiences, Trade Marketing

Maybe the key to your marketing campaigns at the point of sale is much closer than you thought and you had not stopped to think about it. But what causes more impact than these special holiday promotional campaigns? Seasonal campaigns, of course! This type of...

PRODUCT DEMONSTRATIONS WITH SALES PROMOTER

by LeticiaA | Nov 2, 2021 | Trade Marketing

Brands want to see their sales increase and gradually gain notoriety; however, in a world collapsed by advertising in different media, this can be a real challenge. Diversifying your strategy should be your priority in your next campaign, and adding differential value...

THEMED SPACES: THE FAVORITES FOR HOLIDAY MARKETING CAMPAIGNS

by LeticiaA | Oct 19, 2021 | Brand Experiences, Production and Assembly, Trade Marketing

Branded spaces are those that generate brand image, creating a small, completely personalized world within the shopping shelf itself. The idea is to take a completely groundbreaking idea, and take over the space, generating an immovable presence. Let’s call it...