The 6 hats technique: How to apply it to my marketing strategy?

by LeticiaA | May 25, 2022 | Curiosities

The search for and practice of creativity is a concern that afflicts many companies, especially those that depend on it for their activity, as marketing companies do. That’s why we want to explain to you we want to explain to you what the 6 hats technique...

What Marketing trends await us in 2022?

by LeticiaA | Mar 21, 2022 | Brand Experiences, Curiosities

Let’s talk about marketing trends. 2022 has not ceased to surprise us and show us that everything we knew until now is changing. That’s why it’s time to ask ourselves, what awaits us in 2022? Agencies and Clients, a new relationship As EventoPlus...

STORYTELLING AS A THREAD IN 360º CAMPAIGNS

by LeticiaA | Jan 31, 2022 | Curiosities

In the beginning, when there was nothing; no language, people communicated. They took the materials they had and painted on the walls because they felt the need to tell others what they were doing. So, today, we can understand how the hunters went out hunting to feed...

Rebranding, when is it necessary for my brand?

by LeticiaA | Jan 19, 2022 | Curiosities

WITH A C FOR CAREGIVER – CAMPAIGNS WITH HEART

by Miriam Lopez | Jun 30, 2021 | Brand Experiences, Curiosities, Digital Marketing, Grupo WDi Corporate

“Con C de Cuidador”, one of the most emotional campaigns we have ever run. We tell you about it in WDi Group. World Alzheimer’s Day is celebrated on21 September. The aim of the day is to raise awareness of the disease and the information needed to...

WHAT DO YOU MEAN IT DOESN’T FIT? THE ADVANTAGES OF OFFERING DESIGN, PRODUCTION AND ASSEMBLY

by LeticiaA | Jun 30, 2021 | Curiosities, Grupo WDi Corporate, Production and Assembly, Trade Marketing

Today we would like to highlight one of our strong points as an agency: our production and editing department. Within a marketing and advertising agency we usually talk about the accounts department, the media department, the design department… but, let’s...