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What Marketing trends await us in 2022?

What Marketing trends await us in 2022?

by LeticiaA | Mar 21, 2022 | Brand Experiences, Curiosities

Let’s talk about marketing trends. 2022 has not ceased to surprise us and show us that everything we knew until now is changing. That’s why it’s time to ask ourselves, what awaits us in 2022? Agencies and Clients, a new relationship As EventoPlus...
Seasonal campaigns and their advantages in the retail sector

Seasonal campaigns and their advantages in the retail sector

by LeticiaA | Nov 30, 2021 | Brand Experiences, Trade Marketing

Maybe the key to your marketing campaigns at the point of sale is much closer than you thought and you had not stopped to think about it. But what causes more impact than these special holiday promotional campaigns? Seasonal campaigns, of course! This type of...
THEMED SPACES: THE FAVORITES FOR HOLIDAY MARKETING CAMPAIGNS

THEMED SPACES: THE FAVORITES FOR HOLIDAY MARKETING CAMPAIGNS

by LeticiaA | Oct 19, 2021 | Brand Experiences, Production and Assembly, Trade Marketing

Branded spaces are those that generate brand image, creating a small, completely personalized world within the shopping shelf itself. The idea is to take a completely groundbreaking idea, and take over the space, generating an immovable presence. Let’s call it...
EVENTS OF THE FUTURE: A TRANSFORMATION IN MARKETING PLANS

EVENTS OF THE FUTURE: A TRANSFORMATION IN MARKETING PLANS

by LeticiaA | Oct 19, 2021 | Brand Experiences

Last September 21st we had the honor of attending the event on ”The immediate and lasting future of events in marketing plans” organized by EventoPlus. Several professionals of the sector gave us their point of view about the current state of events, and...
COMSUMER EXPERIENCE: A NEW REALITY

COMSUMER EXPERIENCE: A NEW REALITY

by LeticiaA | Sep 10, 2021 | Brand Experiences, Trade Marketing

At Grupo WDi we already know that the consumer experience is the most important thing when it comes to buying a product. Because yes, the experience doesn’t end at the cash register; it’s taken home and blown up. A few weeks ago Marketing Directo talked...
WITH A C FOR CAREGIVER – CAMPAIGNS WITH HEART

WITH A C FOR CAREGIVER – CAMPAIGNS WITH HEART

by Miriam Lopez | Jun 30, 2021 | Brand Experiences, Curiosities, Digital Marketing, Grupo WDi Corporate

“Con C de Cuidador”, one of the most emotional campaigns we have ever run. We tell you about it in WDi Group. World Alzheimer’s Day is celebrated on21 September. The aim of the day is to raise awareness of the disease and the information needed to...
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Phygital: The new age of marketing

Phygital: The new age of marketing

The world is constantly changing, and as such, consumers are not lagging behind, integrating the phygital era into their lives. Today we tell you how

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