Retail is constantly changing. Especially since the digital world entered our lives. However, there is one thing that always remains: the point of sale.. No matter how much transformation we go through, the physical point of sale will always be a traffic zone. Just...
It seems that the word ‘metaverse’ is on everyone’s lips. And no wonder why The digital world as we knew it has just been reinvented. Last October, Mark Zuckerberg announced that his corporation, Facebook, was now called Meta, and constituted a new...
Maybe the key to your marketing campaigns at the point of sale is much closer than you thought and you had not stopped to think about it. But what causes more impact than these special holiday promotional campaigns? Seasonal campaigns, of course! This type of...
The imagination of the little ones flies with the virtual Barbie set in La Vaguada Shopping Centre! Technological advances and new technologies are no longer a secret for the youngest members of the household, and in many cases… they are even ahead of us!...
POS managers, or Point of Sale Managers, are key to the success of our retail campaigns and promotions. When it comes to planning our actions at points of sale, there are clients who do not take into account a key element that ensures their success. We are talking...