POS managers, or Point of Sale Managers, are key to the success of our retail campaigns and promotions. When it comes to planning our actions at points of sale, there are clients who do not take into account a key element that ensures their success. We are talking...
Sustainable materials are everywhere and companies are adapting to the ECO change. It is increasingly common to find the public dismissing a brand if they see that protecting the environment is not part of its values. Sustainable, organic, ecological and ecofriendly...